Class Level: Beginner
IMMEDIATE ACCESS and DOWNLOADABLE WORKBOOK
TEE Class Overview:
The T-Shirt Blueprint is a practical income strategy designed to help you turn a simple product into real, consistent revenue. This class is about removing confusion, understanding your numbers, and building a clear system for selling $25 t-shirts profitably — without overcomplicating the process or pretending you need a massive brand to start.
Together, we’ll:
Identify the right product and winning design concept using the 4C Formula
Choose a production method that fits your lifestyle and protects your margins
Break down your true costs so you can price for profit, not popularity
Build a simple marketing plan using organic and paid strategies
Create a streamlined packaging and fulfillment system
Develop a basic website setup that keeps costs low and sales moving
This session will help you move from idea to execution with clarity and confidence — so you’re not just printing shirts, you’re building a system that generates income.
Inside this experience, we walk through 8 core modules:
Module 1: Why T-Shirts?
Understand why t-shirts are a powerful, scalable product rooted in emotion, accessibility, and demand.
Module 2: The Design
Apply the Winning T-Shirt Design Formula (Commotion, Connection, Current, Continuity) to create concepts that actually sell.
Module 3: Production
Choose between in-house or outsourced production based on your lifestyle, capacity, and profit goals.
Module 4: Pricing
Break down your true Cost of Goods Sold (COGS) and learn how to price for a 60% margin — not guesswork.
Module 5: Marketing
Build a strategic plan using organic traction first, then paid ads to scale visibility and revenue.
Module 6: Packaging
Create a professional, cost-effective packaging system that protects both your product and your profit.
Module 7: Retention
Develop strong customer service standards and retention strategies to turn one-time buyers into repeat customers.
Module 8: Website Development
Launch your t-shirt on a simple, low-cost platform that allows you to test, validate, and scale intentionally.
This blueprint helps you move from idea to execution with clarity and confidence — so you’re not just printing shirts, you’re building a system that generates income.