Class Level: Beginner/ Intermediate
Dates: Wednesday May 21 @ 1PM ET
TEE Class Overview:

This class is designed for creators, makers, and entrepreneurs who are building products they believe in — but need a clear path to sell them using social media. Whether you're launching your first item or struggling to get traction online, this workshop will teach you how to turn your content into a sales engine.

You’ll learn how to stop just posting and start strategically showing up — with content that not only looks good, but speaks directly to your audience’s needs, wants, and emotions.

How You’ll Learn to Use Social Media as a Sales Tool:

1. Show Up With Purpose
No more posting randomly or relying on trends. You’ll develop a clear, consistent strategy that guides what you post, when, and why — so your audience sees your product, understands its value, and knows how to buy.

2. Sell Through Storytelling and Connection
We’ll teach you how to share the why behind your product — using storytelling, personal experiences, and emotional selling to build trust. People don’t just buy products, they buy into people and purpose.

3. Position the Product to Solve a Problem
Your product isn’t just “cute” — it solves something, says something, or represents something. You’ll learn how to show that through your content: what to highlight, how to photograph or film it, and how to communicate what makes it worth buying.

4. Turn Content into Conversions
From captions to calls-to-action, you’ll master how to guide your audience through the buying journey. You’ll know what kind of content builds awareness, what builds trust, and what closes the sale — and how to mix them throughout your content calendar.

5. Use the Right Tools to Stay Consistent
We’ll cover scheduling tools, content planning methods, and frameworks so that you’re not scrambling to post — you’re showing up with intention and consistency.

By the end of this class, you’ll walk away with:

• A content strategy you can follow

• A clear message that resonates

• A stronger connection with your audience

• Confidence in your product and how to present it

• Tools to turn social media followers into loyal customers