The TEE Class:
Freshman Orientation
This is where your brand begins. These key strategies will bring your t-shirt vision to life.
Did you know the global t-shirt market was valued at over $180 billion in 2020?
The United States is one of the largest consumers of t-shirts, with millions of units sold annually. T-shirts are popular wardrobe staples for people of all ages and genders.
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INTRODUCING
Freshman Orientation

Why launch without the blueprint?
Don’t waste money, time, or inventory guessing your way into the t-shirt business.
Freshman Orientation is your crash course—a fast, focused, and foundational class with a 3-step framework to give you a clear roadmap, not just hype, so you can launch with strategy from Day One. This TEE Class will help you:
- Clarify your design
- Test befor eyou investÂ
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Connect with buyer

AT THE END OF THIS COURSE YOU CAN…
- Clarify your design so it’s not just about making a cute t-shirt. It’s about designing something that stops folks in their tracks.
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Test before you invest to minimize your overhead. No fancy tools. Just a clear plan to get your brand off the ground.
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Connect with buyers and find your people before you find your profits.
NICE TO MEET YOU
I'm Kalilah Wright
I am a designer and architect by trade. I launched my t-shirt company MESS in a Bottle 10 years ago with little to no start-up capital. I have since created a multimillion dollar t-shirt brand. I did not have a background in t-shirt design or production and I used my skills as a designer to help catapult my t-shirt company.
I am excited to use the skills I have learned to teach others how to start, stabilize and scale their own t-shirt brands.Â


"I took Freshman Orientation 3 years ago and launched my t-shirt brand and I am happy I started when I did!"
-Â Sommar Theodore

"You ever had the passion to do something but need someone to guide you? Kalilah really helped me figure out what I wanted my t-shirt company to be about."
-Â Tiffany Nicole

"I purchased a heat press machine to launch my t-shirt brand and had no idea where to start! The equipment was sitting in the corner collecting dust. I feel so much better now! After I took Freshman Orientation, I feel more confident and equipped to get things going!"
-Â Kemar Rodd
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